Ryan (callsign "Neo") was sitting around a fire pit after flying a combat mission in a deployed location. It was a place where aviators would connect and decompress from the days mission.
As the cracks and pops of the fire filled the air, Ryan gratefully opened a care package from back home.
The flames lit the contents of the box. Ryan reached in the pacakge to find a mainstream brand of body wash. He knew this type of product was making his skin feel terrible and the marketing left him uninspired. He asked his flight mates if they had the same frustrations. They did. It was at that moment that Ryan decided to take action and create his own company and vision. A company that made healthy options and a brand that encouraged us to become better versions of ourselves everyday.
After returning home, he turned his kitchen into a lab and began to blend essential oils & SLS free cleansers. Some guys have a wood shop. For Ryan, his wood shop and passion became blending bold scents like eucalyptus & mint and sandalwood & tea tree. This passion evolved into bottling the first 2,000 bottles of Jet Wash body wash in Ryan’s kitchen and selling out of all of them in just 2 months! Dale (callsign “Drift”) joined the team while flying F-15E’s with Ryan in the Sawtooth mountains of Idaho. Now, Be Jet Clean reminds every guy to "Be Your Best Today."
Co-Founder and CEO Ryan Bodenheimer and his crew chief after flying in a Thunderbird show as Thunderbird #2 in Grand Junction, CO in 2017.
Co-Founders Ryan and Dale after flying the F-15E together. Ryan and Dale bottled the first 2,000 bottles of products in Ryan's kitchen in Boise, Idaho while they were both stationed at Mountain Home AFB, Idaho. They sold out in 2 months.
Be Jet Clean Co-Founder Dale "Drift" Wood strapped into the back seat of an F-15E Strike Eagle.